Page 15 - IIM Raipur Placement Brochure 2018-19_09.07.18

Specializations

Choose Your Direction to be great

Finance Marketing

• An integral part of any economy and in many instances • Marketing is one of the most sought after
an overriding aspect of businesses as well as industries specialization in IIM Raipur owing to the robust
today, financial knowledge is ever evolving. curriculum and pedagogy, which involves case based
studies, market labs and other innovative techniques
• Financial management imparts both practical and that helps prepare the students for the challenges in
theoretical knowledge that help understand investment the corporate world.
strategies, local and global economics, mergers and
acquisitions, insurance and corporate risk. • Marketing Management provides students with
theoretical and practical training to develop the
skills to run the marketing branch of a business or
corporation.
HRM Operations

• The ever-changing dynamics of businesses today • Operations is another favoured specialization in IIM
means that the role of HR professionals now play a Raipur owing to the rich curriculum, eminent faculty
key role in increasing the asset value of human capital base and pedagogy comprising of cases studies,
along with their primary task of recruiting new talents practical knowledge, internships and guest lecture.
for the organization
• This course exposes students towards tackling the
• It is a function in service organization designed to challenges in logistics and supply chain as well as
maximize employer’s strategic objectives and typically developing the skills of continuously looking for means
undertake a number of activities, primarily concerning to make processes more efficient, simpler to use, reduce
employee benefits design, employee recruitment, production cost and increase overall profit margin.
training and development, performance appraisal and
rewarding.
Strategy and general

Information Management

Technology • This field is concerned with courses related to all the

other domains of the business along with business
• In today’s rapidly changing technology environment, strategy, public policy, rural management, etc.
it has become a competitive necessity to drive which is aimed at providing the students a holistic
opportunity through information management. perspective of business.
• As it combines enhanced analytical skills and • It prepares students to develop and execute
knowledge of latest technologies, management in organizational and business strategies, create or
information technology equips organization with an extend new products and services to cope with
unique competitive advantage to strive in the new age technological and market changes, manage mergers,
market. acquisitions and alliances, and build organizational
capabilities for long term competitive advantage.

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